Johnny Cupcakes

  • Award Winning Entrepreneur & Brand Hysteria Expert
  • Founder, Johnny Cupcakes
  • Top Innovator in Retail -The Boston Globe
  • Americas #1 Young Entrepreneur -BusinessWeek

Does your brand have 'groupies?' Do your customers obsess over your product or service? Do you have raving fans spreading the word worldwide? This level of hysteria is what drives the planet's fastest growing brands. Named America’s #1 young entrepreneur by Business Week, profiled in the New York Times, NPR, MTV, Forbes, Newsweek and The Boston Globe, and featured in Inc. magazine as one of the world’s fastest growing independent businesses—there is only one man that knows the answer to that question—Johnny Earle, the founder of Johnny Cupcakes. 

After 5 global store openings, he inspires fans to camp out for weeks ahead of time and high profile collaborations such as The Simpson's, Looney Tunes and Nickelodeon. Johnny is now sharing his secret recipe for viral business and marketing success through his high impact keynote speeches.

 

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Rave Reviews About Johnny Cupcakes
Run - don't walk - to hire Johnny to speak at your event! The recipe is simple: mix equal parts incredible story and unbridled energy; add dashes of humor, creativity and passion; sprinkle with joyful nuttiness...and what you and your attendees are left with is an hour they will never forget. Pump up your own team; wow an external audience - there are so many settings where this man will ABSOLUTELY CRUSH IT.

A Sample of the Groups That Have Hosted Johnny Cupcakes
  • Marriott International
  • Inc. Magazine
  • BPAA
  • Visit Newport Beach Inc.
  • World Wide Technology
  • L'OREAL
  • Atlassian
  • FITC & NXNE Interactive
  • The Works
  • Momentum Worldwide
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TEDxBentleyU: Building Brand Hysteria
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INBOUND Bold Talks: Johnny Earle aka Johnny Cupcakes lecture "Reinventing Your Ideas"
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Building Brand Loyalty & Memorable Experiences

With each new launch the hysteria around the ‘Johnny Cupcakes’ brand continues to conquer the globe. The reaction goes from 10 block queues as anxious fans await for the shop to open to Cupcake tattoos, yes, permanent ones. In this awe-inducing presentation Johnny will educate you on how you too can ...

With each new launch the hysteria around the ‘Johnny Cupcakes’ brand continues to conquer the globe. The reaction goes from 10 block queues as anxious fans await for the shop to open to Cupcake tattoos, yes, permanent ones.

In this awe-inducing presentation Johnny will educate you on how you too can create a wave of loyalty and obsession around your products, your business and within your teams through the power of social media & experiential branding.

Inspiring Team & Customer Culture

  We talk about ‘word of mouth’ advertising as the holy grail of brand expansion, but countless businesses forget the word of mouth generated internally and by their team of millennials. 
There is no one that understands the mindsets of the customer than Johnny Cupcakes. In this dynamic presentation ...

 

We talk about ‘word of mouth’ advertising as the holy grail of brand expansion, but countless businesses forget the word of mouth generated internally and by their team of millennials.


There is no one that understands the mindsets of the customer than Johnny Cupcakes. In this dynamic presentation he will inspire leaders to create a culture of ‘brand obsessives’, team members who will shout about the company values and engage with the brand on a deep level; resulting in loyal teams and bowled- over customers.

Finding A Way

So many ideas, so little funding! Some of the biggest business success stories were the product of dollar coffees and a loving parent’s garage – including Johnny Cupcakes. So if you have the drive then this presentation will show you and your audience how to get behind the wheel and steer your organ ...

So many ideas, so little funding! Some of the biggest business success stories were the product of dollar coffees and a loving parent’s garage – including Johnny Cupcakes. So if you have the drive then this presentation will show you and your audience how to get behind the wheel and steer your organization into new territories and gently away from old ways!                 

With utter conviction and complete passion Johnny will talk leaders, entrepreneurs, marketers, and sales teams through the lessons he has learned on his journey to global domination – and arm them with easy to apply strategies for making their dreams a reality. Johnny shares dozens of ingredients to success, including the power of details, collaboration, and the art of rolling with the punches while learning to adapt.

Tailored Presentations: Uniquely Suited to the Needs of Each Client

Some of the key takeaways Johnny will include are: How to gain impact from the smallest changes How to stand out and stay relevant in a world full of distractions and competition Simple tools for effective delegation The ONE calculated risk everyone should try How to gain word of mouth advertising ...

Some of the key takeaways Johnny will include are:

  • How to gain impact from the smallest changes
  • How to stand out and stay relevant in a world full of distractions and competition
  • Simple tools for effective delegation
  • The ONE calculated risk everyone should try
  • How to gain word of mouth advertising
  • The value of creating unique experiences
  • The importance of the first impression: How your business card, resume, or website could make or break an opportunity
  • The power of packaging
  • Creating and growing a community of loyal customers

Johnny Cupcakes Speaking Ingredients: topics covered within Johnny’s presentation

  APPETIZERS How to build brand loyalty Why little things = BIG results Disrupting your industry with fun Everything has been done before, what makes you different? Crafting unique experiences Customer engagement Brand hysteria & distinction   DIGITAL SNACKS Viral Business Acquiring free marketi ...

 

APPETIZERS

How to build brand loyalty

Why little things = BIG results

Disrupting your industry with fun

Everything has been done before, what makes you different?

Crafting unique experiences

Customer engagement

Brand hysteria & distinction

 

DIGITAL SNACKS

Viral Business

Acquiring free marketing in the digital space

Utilizing social media

Content marketing

Brand culture

Finding a way

 

TODAY’S SPECIAL

  • Keeping a positive mindset
  • Solving problems with creative thinking
  • Why handwritten notes and surprises go a long way
  • The importance of networking
  • Rolling with the punches and learning to adapt
  • The value of collaborations, licensing, and partnerships
  • Why every brand should have a mascot

 

CROWD PLEASERS

  • Creating a community of customers
  • Power of pop-up shops
  • Learning to delegate tasks
  • The importance of packaging
  • Planning a memorable launch
  • GO BIG!
  • JUST DESSERTS
  • Creating correlations with customers
  • Word of mouth marketing
  • E-commerce Growth
  • Events foster real relationships
  • Finding a work/life balance
  • The Importance of story-telling

 

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Biography

 

Johnny Cupcakes

CEO, Johnny Cupcakes | Award Winning Entrepreneur & Brand Hysteria Expert

Top Innovator in Retail -The Boston Globe

Americas #1 Young Entrepreneur -BusinessWeek

 

If you dream of inspiring cult-like brand loyalty—the kind that involves mile-long queues and even permanent tattoos—Johnny Cupcakes is for you. The founder of the world-renowned tee-shirt brand Johnny Cupcakes, Johnny’s known for helping other people create blueprints for building brand loyalty, creating memorable experiences, and inspiring innovation.

With global store openings, thousands of customers with his logo tattooed on themselves, people who camp out for his products, and high-profile collaborations with giants such as The Simpsons, Power Rangers, and Nickelodeon, Johnny was named America’s #1 Young Entrepreneur by Business Week, Top Innovator in Retail by The Boston Globe, and featured in INC magazine as the CEO of one of the world’s fastest growing independent businesses

Despite being in one of the most difficult product categories to stand-out in, and a founder of a brand when he was just 19 years old, Johnny’s solution to his business challenges was to create such a unique brand experience that his customers would loyally line-up around the block, time and time again, just to be able to sport his logo on their clothing.

Since then, through his talks and creative consulting, Johnny has shared his strategies with clients that include Apple, L’Oreal, Disney, IBM, Audi, Harvard University, Wieden+Kennedy, Marriott, and P&G.

Also a TEDx speaker, Johnny has been featured in media such as MTV, NPR, Forbes, WIRED, Newsweek, and as a case study in several branding and business books.