Ken Hughes

  • Global Authority on New Consumer Values & Behavior
  • Renowned Customer Experience Strategist
  • Inspiring Speaker on Disruption, Change, AI and Innovation



Ken Hughes is now acknowledged as being one of the world’s leading authorities on consumer and shopper behaviour, blending his understanding of consumer & cyber psychology, digital anthropology, behavioural economics and retail futurology to explore the needs of the new consumer and predict the changes to come.

Ken advises some of the biggest brands in the world on customer experience, omnichannel strategy, shopper marketing, retail trends, the millennial and Gen Z shopper and the peer-to-peer economy. As an accomplished author, TED speaker, part-time university professor and actor, his performances are not only insightful and thought-provoking, but are infamous for their sheer energy, entertainment and passion, not to mention his generous Irish wit.

Every year, Ken shares his thought-disrupting insight with tens of thousands of delegates globally as one of the most popular keynote speakers booked on the international conference circuit relating to the future of consumerism.

 

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Rave Reviews About Ken Hughes
We invited Ken to address our key executives around in store marketing to shoppers with a particular emphasis on our digital strategy. Ken’s provocative and engaging style and his clear thought leadership opened up fantastic debates on the changing nature of shopper and consumer engagement for our brands and the business overall. His delivery and facilitation really brought the issues to life and I would highly recommend Ken to kick-start the debate when working on the challenge of integrating digital deep within your marketing programmes.

A Sample of the Groups That Have Hosted Ken Hughes
  • Paypal
  • Tik Tok
  • Microsoft
  • Virgin Media
  • PWC
  • Barclays
  • Criteo
  • Kohler International
  • Red Bull
  • Nestle
Topic Preview - Healthy Customer Relationships | Ken Hughes [11:01] - Get Sharable Link
Explore Talks By Ken Hughes
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Love is a Verb: Embedding Customer Connection in a Digital World

Renowned customer experience strategist Ken Hughes lends his expertise in consumers and innovation to the most important subject of our lives: relationship and connection. Ken’s insightful and engaging style brings into play a wealth of experience unpacking some of the greatest questions facing busi ...

Renowned customer experience strategist Ken Hughes lends his expertise in consumers and innovation to the most important subject of our lives: relationship and connection. Ken’s insightful and engaging style brings into play a wealth of experience unpacking some of the greatest questions facing businesses and brands today around customer experience and connection, and encourages us to meet these relationships with the same innovation, playfulness, and action-oriented approach we bring to our personal relationships.

The Joy of CX: The Blue Dot Consumer

This speech is a dynamic analysis of modern consumer values, teaching brands and businesses how to win the race for relevance and thrive in disruptive economies around a consumer centered approach. Ken Hughes entertains and enlightens audiences with this deep dive into consumer expectations, the eme ...

This speech is a dynamic analysis of modern consumer values, teaching brands and businesses how to win the race for relevance and thrive in disruptive economies around a consumer centered approach. Ken Hughes entertains and enlightens audiences with this deep dive into consumer expectations, the emerging values of our new consumer and the critical need to balance digital with human connection.

The Innovation Engine: Creativity and Innovation

Self-proclaimed ‘play-ologist’ Ken Hughes invites us to look within for our unique spark of creativity in this speech adapted from his highly successful TED talk. With humor and impressive performance elements, this high-octane motivational experience challenges individuals and organizations to stim ...

Self-proclaimed ‘play-ologist’ Ken Hughes invites us to look within for our unique spark of creativity in this speech adapted from his highly successful TED talk. With humor and impressive performance elements, this high-octane motivational experience challenges individuals and organizations to stimulate our creativity on a personal level, rewire perspectives and approaches, drive innovation, and maximize both our time and our possibilities.

The Big Take Back: The Psychology of Recovery & Consumer Implications

Facing the unparalleled disruption of our economy, supply chains, and social norms, Ken Hughes invigorates audiences to go beyond keeping up with shifts and pivot powerfully to embrace change. When we understand the psychology of recovery, we have a strong foundation from which to explore new consum ...

Facing the unparalleled disruption of our economy, supply chains, and social norms, Ken Hughes invigorates audiences to go beyond keeping up with shifts and pivot powerfully to embrace change. When we understand the psychology of recovery, we have a strong foundation from which to explore new consumer values and how they will impact brands and businesses now and into the future. Ken calls on us to imagine new modes of communication, through which we can focus on the relationships that underpin our business success and ensure we’re able to turn crisis into opportunity.

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Biography

Ken Hughes is now acknowledged as being one of the world’s leading authorities on consumer and cyber shopper behaviour. He is internationally renowned for helping his largely blue-chip client base to understand the physical, digital, and future consumer.

With 20 years’ experience as CEO of a consumer insight agency, he blends his understanding of consumer & cyber psychology, digital anthropology, behavioural economics, and retail futurology to explore the needs of the new consumer and predict the changes to come.

Ken advises some of the biggest brands in the world on customer experience, omnichannel strategy, artificial intelligence, shopper marketing, retail trends, the millennial / Gen Z shopper and the peer-to-peer economy. As an accomplished author, TED speaker, part-time university lecturer and actor, his performances are insightful and thought-provoking. His presentations are infamous for their sheer energy, entertainment and passion, not to mention his generous Irish wit.

Drawing on his history as an actor, while his live stage performances are infamous, he is also now considered one of the world’s top virtual speakers, as engaging on screen as he is live in person.

As a behaviouralist and life strategist, he is also passionate about change, leadership, disruption, success, innovation, personal development and motivation. He brings this to life in his work with high performance athletes and executives all over the world.

Every year, Ken shares his thought-disrupting insight with tens of thousands of delegates globally. He is one of the most popular keynote speakers booked on the international conference and webinar circuit relating to the future of consumerism.

Regularly voted ‘Best Speaker’ at the events where he is invited to perform, he believes in engaging and delighting event attendees at every opportunity, live or virtually.