Branding and Social Media
Pro Football Hall of Famer Deion Sanders can currently be seen across several NFL Network television series, including Thursday Night Football, 21st and Prime and NFL Gameday, serving as an analyst for the highly-rated Sunday program. During the football season, Sanders interviews top playmakers and provides pregame, halftime and postgame analysis.
An eight-time Pro Bowler, and two-time Super Bowl champion, Sanders played 14 NFL seasons for the Atlanta Falcons, San Francisco 49ers, Dallas Cowboys, Washington Redskins and Baltimore Ravens. A two-time All-American at Florida State, Sanders was the first-round draft choice of the Atlanta Falcons in 1989. He is the only person in professional sports history to play in the World Series and the Super Bowl.
In 2011, Sanders was inducted into the Pro Football Hall of Fame. He was also one of 14 players and two coaches to be named in the National Football Foundation's 2011 College Football Hall of Fame Football Bowl Subdivision Class. Sanders, who holds the NFL record for career return touchdowns (19 by kickoff, punt, interception and fumble), began his broadcasting career with CBS, co-hosting the NFL Today pregame show from 2001-2003.
Since retiring from professional sports, Sanders has produced and/or appeared in a variety of television shows, including TINY HOUSE NATION, GRANDFATHERED, MOESHA, RUNNING WILD WITH BEAR GRYLLS, LIP SYNC BATTLE, THE LEAGUE and DEION’S FAMILY PLAYBOOK. As a brand ambassador, Sanders has worked alongside Pepsi, DirecTV, Under Armour and McDonalds.
A philanthropic at heart, Sanders, alongside Stand Together, launched Prime 5, a $21 million fundraising initiative that will support for-purpose organizations that can empower Dallas residents to transform their lives and find a path out of poverty.