Michael Brenner

Your industry is fighting a war for new customers and engaged talent. But all too often, marketing, sales and HR wind up working in separate silos, focused on different challenges that don’t necessarily make your company better at delivering on the mission or the message.

Just imagine if your employees could collectively create an aligned culture of success across all business lines. If they could work together to build a stronger brand, acquire more customers, and hire and retain the best employees.

In this engaging session, successful author, leader and keynote speaker Michael Brenner will show you how courageous leaders are transforming their entire culture and building a powerful brand by activating their employees’ gift for storytelling.

You Will Learn

• A revolutionary new approach that sparks rapid culture change and focuses your whole organization on solving customers problems
• How to tap into the power of your employees to drive deeper engagement and higher retention
• The surprising approach that you can apply right away to boost your business results and strengthen your brand

Marketing has an impact problem. We're the only department that seems to report on activities, not results. Our peers treat us like order-takers and we do lots of stuff. But getting support for new ideas and positive change feels like an uphill battle.

Here's the thing: The path to doing genuinely meaningful work is paved with results, not tasks. Brilliant marketers don't just buy clicks or spin out ads or create more content. They focus on business outcomes. They know how to champion the right ideas to trigger company-wide change and market-wide response. And it all starts when you stop focusing on tasks and start acting like leaders.

In this hour-long keynote, veteran marketer, inspiring entrepreneur and bestselling author Michael Brenner will show you how to champion the ideas that really matter to make the greatest impact for your organization and your career.

• You'll hear surprising stories from companies just like yours and hear how they empowered marketers to stop wasting time and start driving results.
• You'll learn the simple tricks that marketers can use to push back on the things that don't work and do more effective work.
• And you'll walk away with a powerful framework you can use to rally the entire organization around your most innovate ideas.

Having more impact does not require a bigger title. It requires a smarter approach to championing ideas.

It's time for your marketing to make an impact.

The business expects marketing to deliver revenue and higher ROI. We believe Marketing should focus on providing amazing customer experiences. And yet, every day, we are getting asked to do more and more marketing activities that don't deliver either revenue or better customer experiences.

In order to bridge this gap, we need to put our customer at the center of everything we do. Brilliant marketing leaders know that by focusing on customer value, we deliver better business outcomes. We know how to champion the right ideas to trigger company-wide change and market-wide response.

In this presentation, veteran marketer, inspiring entrepreneur and bestselling author Michael Brenner will show you how the future CMO is revolutionizing marketing around the customer experience.

• You'll learn the simple tricks that marketers can use to push back on the things that we know won't work
• You'll hear how you can break through the main obstacle in every organization to putting the customer at the center
• And you'll walk away with a powerful framework you can use to rally the entire organization around the customer.

The Future CMO is already here. It's time to embrace the future.

You're a leader. Whether you run your own business, are just starting your career, lead a small team, or you're a leader inside a global brand, you know that yesterday’s ideas just don't work today.

Unfortunately, your everyday tasks often get in the way of focusing on the ideas that deliver the greatest impact. Or getting an organization to embrace new initiatives, or test a new concept, can feel like an uphill battle.

In this hour-long keynote, international speaker, veteran corporate insider, inspiring entrepreneur and bestselling author Michael Brenner will show you what he's learned from more than 53 jobs: how to champion the ideas that really matter to you and make the greatest impact for your organization and your career.

• You'll hear surprising stories from companies just like yours and how they activated their employees to achieve surprising success
• You'll learn the framework that gets your entire organization on board with your most innovate ideas.
• You'll walk away with one simple approach that anyone can use to push back on the things that don't work and build more effective teams

Everyone has the power to spark innovation and become the leader your company needs. Are you ready to make an impact?

The current model of Marketing and Advertising at most companies is fundamentally broken. Anyone can buy reach and frequency. But the truth is, consumers are tuning us out. And most networks and agencies aren't incentivized to deliver advertiser-centric performance.

Here's the thing: CEOs will no longer accept marketing that doesn't deliver measurable results. Brilliant marketers don't just buy clicks or spin out banners. They focus on marketing outcomes that they can present to business executives.

In this keynote, veteran marketer, inspiring entrepreneur and bestselling author Michael Brenner will show you how to stop wasting money and start measuring the results of your ad spend. You'll learn the simple tricks that marketers can use to push back on the channels and tactics that don't work. And how to shift your advertising to the platforms that deliver results.

Having more impact does not require a bigger budget. It requires a smarter approach to championing ideas. It's time for your marketing to make an impact.