Using Modern Applications to Communicate with a Modern Audience
As once-leading businesses flail in attempts to market to a disappearing audience, Hasan Piker has done the seemingly-impossible: created an audience where one did not exist. Piker advises businesses, non-profits, and progressive leaders on how to meet their customers and supporters where they are and leverage that connection for brand growth.
Born in New Brunswick, New Jersey, and raised in Istanbul, Turkey, Hasan Piker is an American journalist, producer, activist, and ridiculously entertaining political commentator. His honesty, personality, and deep understanding of the subjects he covers makes him one of the leading political voices for millennials and Gen Z. He is known for his unique perspective on American politics, sharp analysis of trending news and culture, and ubiquitous Twitter feed.
Piker’s childhood in an increasingly authoritarian Turkey influences his desire to question authority and argue against an unjust status quo. He began his career as a journalist for The Young Turks, a progressive political news and opinion show, and has proven himself to be a leading figure in the American Left, supporting the 2016 and 2020 Presidential campaigns of Senator Bernie Sanders and working with organizations such as Muslims for Progressive Values, March for Our Lives, and Black Lives Matter.
An early adopter of the popular gaming and streaming site Twitch, Piker live streams daily to an average audience of over 20,000, making him the #1 most popular “Just Chatting” channel. This insanely high viewership also makes him one of the most watched channels across the entire platform. To put Piker’s unique standing in American politics and grasp on the zeitgeist in perspective, in the run up to the 2020 general election he was able to leverage his platform to collaborate with Representatives Alexandria Ocasio-Cortez and Ilhan Omar for a ‘Get Out the Vote’ initiative, playing the multi-player game ‘Among Us’ on Twitch to an audience of over 700,000 viewers. It was exactly the type of political, yet accessible and entertaining spectacle that has come to represent Piker’s brand.