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The Science of Culture and Performance
Building a Legendary Corporate Culture
The Science Behind High Performing Cultures
Creating the Happiest Workplace on Earth
Termite Mounds and Cobra Farms - Why Performance Isn't What You Think
Be a Toddler at Work
Vega Factor: unlocking human potential at scale using the science of total motivation
NEEL DOSHI & LINDSAY MCGREGOR are authors of the New York Times bestselling book, Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation, and founders of Vega Factor, a startup that helps companies transform their culture through process design, training, and technology.
Explore Vega Factor >>
Lindsay McGregor and Neel Doshi are authors of the New York Times bestselling book, Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation, and founders of Vega Factor, a startup that helps companies transform their culture through process design, training, and technology. Previously, Neel was a Partner at McKinsey & Company, CTO of a tech startup, and employee of several mega-institutions. Lindsay led projects at McKinsey & Company with Fortune 500 organizations, school systems, universities and nonprofits. They received their MBAs from HBS and Wharton, respectively.
After decades of practical experience and study, Neel and Lindsay have developed the science of high performing cultures. What is unique about their work is they have developed a quantifiable approach that explicitly links culture with performance. Their work isn't theoretical only. Leading organizations are putting into practice the methodology described in their New York Times bestselling book, Primed to Perform.
In Lindsay and Neel's work, they have concluded that why someone works, drives how well they work. In other words, a person's motive for their work is the driver of their adaptive performance. Three motives increase performance while three motives decrease performance. Neel and Lindsay can unequivocally prove this perspective with live audience engagement, company data, current events (like Wells Fargo) and experiments. In their talk, they share alternatives that are proven to build high performing cultures.
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