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Emma Grede

EXCLUSIVE
  • CEO and Co-Founder of Good American
  • Founding Partner of SKIMS & Co-Founder of Safely
  • Guest Dragon on BBC's 'Dragons' Den' and First Black Woman to Guest Shark on ABC's 'Shark Tank'
  • Named One of "America’s Richest Self-Made Women Under 40" by Forbes

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Emma Grede is the ultimate modern mogul, a self-made entrepreneur who builds category-defining brands and the teams behind them.

A leading force in today’s consumer economy, Grede is the co-founder and CEO of Good American, the founding partner of SKIMS, and the co-founder of Safely and Off Season. Across each venture, she has built brands that do not just sell products, but reshape industries around inclusivity, demand, and cultural relevance.

Grede is also a prominent investor and media voice. A recurring Shark on Shark Tank, she made history as the first Black woman to serve as an investor on the show and continues to back founders building the next generation of consumer companies. In her New York Times bestselling book Start With Yourself, she breaks down the mindset and decisions behind building lasting success. Through her podcast, Aspire with Emma Grede, she brings together top leaders to unpack the habits and strategies that drive real results.

Beyond business, Grede plays an active role in global impact efforts. She serves on the boards of the Obama Foundation and Baby2Baby, and is a King’s Trust Ambassador, reflecting her commitment to expanding opportunity and representation across industries.

As a speaker, Grede delivers a candid, practical look at what it takes to build and scale brands today. She shows audiences how to identify opportunity, create products people actually want, and lead with both ambition and purpose.

 


Emma Grede headshot
Past Hosts Include:
  • Fearless Fund Summit
  • Fashion Tech Forum
  • Chase For Business Make Your Move Summit
  • Obama Foundation Democracy Forum
  • Ad Age Next: Retail
  • Stanford Black Leadership Conference
  • Goldman Sachs 10,000 Small Business Summit
  • MediaSlopes
  • HubSpot INBOUND
  • Forbes Power Women's Summit
Emma Grede: "When you buy quality, you stand differently" | Saint and Citizen - Get Sharable Link
Talks & Conversations with Emma Grede
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A Fireside Chat with Emma Grede

Named to Forbes list of “America’s Richest Self-Made Women Under 40,” groundbreaking CEO and Founder EMMA GREDE has helmed globally iconic brands renowned for their inclusivity, growth, and beloved products. As the CEO and co-Founder of Good American, Founding Partner of SKIMS, co-Founder of Safely, ...

Named to Forbes list of “America’s Richest Self-Made Women Under 40,” groundbreaking CEO and Founder EMMA GREDE has helmed globally iconic brands renowned for their inclusivity, growth, and beloved products. As the CEO and co-Founder of Good American, Founding Partner of SKIMS, co-Founder of Safely, Emma builds companies focused on sustainable missions, and shares her unparalleled insights on growth strategy, empowering inclusive teams, and building to scale in this exhilarating talk.

Author Talk: Start With Yourself

As founding partner of SKIMS and co-founder of Good American, EMMA GREDE has built brands with a clear standard behind them. In this talk, inspired by her book Start With Yourself, she turns the focus inward, examining how personal standards shape decisions and leadership. Drawing on her experience ...

As founding partner of SKIMS and co-founder of Good American, EMMA GREDE has built brands with a clear standard behind them. In this talk, inspired by her book Start With Yourself, she turns the focus inward, examining how personal standards shape decisions and leadership.

 Drawing on her experience operating at scale, Emma challenges audiences to rethink how they show up and what they expect of themselves. This is a conversation for leaders ready to raise the bar.

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Speaker News

Emma Grede Turns Inward with Start With Yourself and Brings a Founder’s Playbook to the Stage

EMMA GREDE has built billion-dollar brands by understanding what people want. With Start With Yourself, she flips that instinct inward.
 
As the founding partner of SKIMS and co-founder of Good American, Grede has operated at the center of modern consumer brands, scaling ideas into businesses that define their categories. Her perspective is shaped by what it actually takes to build, decide, and lead when the stakes are real.
 
The book reflects a shift already happening in how leaders think: more ownership, more clarity, and a higher standard for how decisions get made and who is responsible for them.
 
On stage, Emma brings that same expectation into the room. She speaks directly to the pressure leaders face and the discipline required to meet it. Audiences leave with a sharper sense of how they operate and what needs to change. For organizations that want more than surface-level inspiration, Emma delivers something far more useful.

From Podcast to Podium: How Emma Grede Inspires Audiences to Aspire

As the visionary behind the Aspire with Emma Grede podcast, EMMA GREDE brings her signature blend of ambition, authenticity, and actionable wisdom to every stage she steps on. One of America’s richest self-made women, Emma launched Aspire to empower audiences through transformative conversations with some of the world’s most successful minds: diving deep into the habits, mindset, and strategies that drive real success.

With a focus on career growth, mental well-being, entrepreneurship, and resilience, the podcast mirrors the impact Emma brings to her speaking engagements: a powerful mix of personal insight, data-driven advice, and real-world tools. Whether you're looking to inspire a team, spark innovation, or elevate leadership, Emma’s dynamic presence and proven perspective make her an unparalleled choice for your next event.

Listen to the Aspire with Emma Grede podcast here >>

Self-made mogul Emma Grede has built ten-figure brands through immersion and inclusion, and shares her strategies in sought-after talks

As the CEO and co-Founder of Good American, Founding Partner of SKIMS, co-Founder of Safely, EMMA GREDE has become a globally renowned mogul. Named to Forbes list of “America’s Richest Self-Made Women Under 40,” the groundbreaking executive shares both her insights and actionable strategies in sought-after talks. As a Black female Founder and CEO, Emma has always prioritized diversity in her businesses – she credits part of the success of her companies to the diversity in the room, which she calls “an absolute superpower in business.” Emma builds companies focused on sustainable missions, and shares her unparalleled insights on growth strategy, empowering inclusive teams, and building to scale in exhilarating talks.

She has been in-demand at events with groups such as Forbes Women’s Power Summit, Hubspot INBOUND, MediaSlopes, Goldman Sachs 10,000 Small Business Summit, and the Stanford Black Leadership Conference, to name a few, for her visionary leadership perspective which resonates across industries. Emma offers practical yet motivational takeaways for leaders at every strata, and shares how she leverages kindness and authenticity to forge relationships that contribute to her success.

Watch Emma Grede on Good Morning America >>

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Books by Emma Grede
Start With Yourself: A New Vision for Work & Life

Start With Yourself: A New Vision for Work & Life

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Press & Media
America’s Richest Self-Made Women - Forbes
Emma Grede: “Diversity is a superpower in business” - Harpers Bazaar
Meet the Gredes: the couple behind Kim Kardashian’s £3bn underwear brand Skims - The Guardian
9 Incredible Founders on the Advice That Kick-Started Their Careers - Net-A-Porter
Gary Neville and Kardashian collaborator Emma Grede join Dragons' Den - RadioTimes.com
‘Shark Tank’ star Emma Grede dispels myth of overnight success - TODAY
How Emma Grede Showed the Fashion World One Size Doesn't Fit All - Inc.
‘Shark Tank’ Star and Businesswoman Emma Grede on Why Investing in Inclusivity Is Her Secret to Success - Variety
Vogue Club Hosts First-Ever Meet The Founder, With CEO Extraordinaire Emma Grede - Vogue
Good American’s Emma Grede Made History As Shark Tank's First Black Woman Investor - Essence
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Ideas for the Meeting Planner
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Biography

Emma Grede is the ultimate modern mogul, turning big ideas into some of today’s most influential consumer brands. She’s the co-founder and CEO of Good American, the founding partner of SKIMS, the co-founder of Safely and Off Season, and now the voice behind the Aspire with Emma Grede podcast. A leader with purpose, Emma also lends her time and expertise to global impact organizations, serving on the board of directors for the Obama Foundation and Baby2Baby, and has recently become a King’s Trust Ambassador. Her journey proves that success and substance go hand in hand. Grede lives in Los Angeles with her husband, Jens, and their four children.

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