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The New Economy: What's It All About?
The sharing economy, collaborative economy, digital economy, on-demand economy, access economy... these terms are in the media daily and yet what do they mean for companies, individuals, governments, and the future? A renowned expert on emerging digital technologies and the new economy in all its forms, Rinne unpacks the headlines and hype, decoding crucial terminology, highlighting new forms of disruptive innovation, and identifying underlying trends to help leaders across industries forge a successful path forward. Touching on major shifts from centralized institutions to decentralized networks, to business models based on access rather than ownership, and on how to build trust in new ways, Rinne serves as a hands-on guide to the new economy, helping organizations translate uncertain change into economic opportunity.
The Future of Work: Preparing for What Lies Ahead
Almost every aspect of the way we work is changing as the world shifts from lifetime employment to freelance work arrangements, and as new technologies portend to displace jobs at an unprecedented rate. Today, in the U.S. alone, 34% of the workforce is already freelance, a number that is expected to rise to 50% by 2030. Drivers and retail clerks, two of the largest professions worldwide, are among the most at-risk for technological disruption as driverless cars and self-serve tablets become the norm. Tackling the complexity of the future of work in terms of its impact on companies, workers, and policy makers, Rinne reveals the trends behind the stats, helping stakeholders across industries prepare for the evolving nature of work. Breaking down complex shifts and interweaving powerful experiences with hard-hitting facts, Rinne shares how we can maximize the benefits of the future of work and ensure that new technologies augment rather than replace human potential, ultimately providing a playbook so that organizations and individuals can become predictive and proactive rather than reactive and stay two steps ahead of the competition.
What the Future of Work Means for the Future of Education
We hear the stories: of a future in which technology has addicted us, we have robot overlords, and we lose the ability to be in relationships. We see the statistics: of automation that will eliminate entire job categories, of rising inequality and safety nets that are fraying. Or will it be a future of unparalleled connectivity, collaboration and opportunity?
While the answers are up for grabs, one thing is clear: the future of work and education are fundamentally intertwined, and whether we get it right depends on understanding these forces at play. The stakes are high for parents, teachers, educational institutions, business, government and society at large… and most of all, future generations.
By and large, we are stuck in an education system that was designed for the First Industrial Revolution, which is a very poor fit for the Fourth Industrial Revolution that we live in the midst of today. Students study for the test and worry about grades, rather than sparking curiosity and innovation. Between 1989 and 2016, the cost of college increased eight times faster than wages did. With automation expected to scale in the coming years, how can our education system possibly keep up -- and what else should we consider?
April Rinne has been at the 50-yard line of these shifts. In this talk, she unpacks key themes -- from artificial intelligence to lifelong learning -- in a practical, approachable way. She helps educational institutions identify and address their blind spots as well as new opportunities, she helps companies rethink their talent strategy, and she helps parents give future-forward advice. She’ll challenge your assumptions, connect new dots, and help you see differently.
Future-Forward: New Ways of Learning, Working, Living and Leading
The future can feel overwhelming: it’s full of unknowns and risks, the pace of change is unrelenting, and sometimes it’s as though we’re losing our ability to understand one another. For young adults, there’s an added burden of older generations expecting you’ll fix the problems they created. Yet right now, you’d really just like to know: what should I study? What skills will be valuable in 10 years? Is a four-year college degree be worth the debt? You’ve been taught to study for the test, yet the future resembles a multiple-choice question with no good answers.
April Rinne is your guide to this future. She won’t give your parents’ advice to “study hard, get good grades and you’ll be fine” because she knows it’s outdated. She will help you understand the future landscape, navigate your own path, and adopt a mindset that will thrive.
April has been at the 50-yard line of the future of work, education, technology, innovation and globalization her entire career. She has a black belt in seeing beyond borders (in 100+ countries), crafting future-forward inroads and helping others do the same. These skills and perspective aren’t just the result of her professional expertise; April’s personal journey is also one of navigating the unknown. Following the death of both of her parents in a car accident at age 20, she had to ask hard questions -- about life, loss and what really matters. Without a map, she had to chart her future path.
This talk distills the best of April’s wisdom and personality. She connects easily with Gen Z and Baby Boomers alike. Listen to her explain why the future career looks more like a portfolio than a corporate ladder, or how having a midlife crisis at age 20 was a blessing in disguise. You’ll never look at today or the future the same.
A New Era of Citizenship: from Birthright to a Borderless World
While the idea of "being from" somewhere is as old as humanity itself, citizenship is not. National identity, passports and border controls are relatively new concepts, and they are ripe for disruption. As we scan the globe today, we find a range of places and initiatives that are fundamentally redefining how identity, community, rights and responsibilities, are -- and in some cases are not -- linked. From e-Residency in Estonia to global impact visas in New Zealand, virtual citizenship for sale in Malta and St. Kitts, and the ongoing plight of "stateless" populations, we see unprecedented opportunity for talent mobility, education and business as well as corruption and escape. What might a borderless world look like? Which places are ahead of the curve? And how can individuals, companies and governments best prepare? As an early e-Resident and global citizen, having traveled in more than 100 countries and laser-focused on emerging transformative trends, April Rinne sheds light on this evolving world of citizenship, revealing the implications and opportunities organizations should have on their radar.
Event Moderator, Facilitator, Host, Interviewer, Emcee
In addition to her inspiring and insightful keynotes, April is frequently invited to moderate and interview panels and roundtables, facilitate workshops and lead open space sessions. She is known for catalyzing new conversations, emerging ideas and bringing fresh perspective wherever she goes. From kickoff to closing, April has led a variety of such conferences and convenings as The Collaborative Economy Canada Tour, the Cape Town Sharing Economy Think Tank, Singapore & The Sharing Economy, World Tourism Day Summit - Happiness 360 and Reinvent’s Future of Work series. Several of these engagements were first-time events for their host organizations, industries or locations. Often asked to collaborate on structuring for the day or event, April is happy to assist meeting planners with creating a truly immersive and memorable experience for your next meeting.
April Rinne delivers a TED Talk on how to navigate our uncertain future
Head of the World Economic Forum's Sharing Economy Working Group, APRIL RINNE is a go-to voice on the new economy, the future of work, and sustainable development. She was recently sought-out to deliver a TED Talk entitled "How to navigate our uncertain future," in which she shares how to develop what she calls a flux mindset: an ability to thrive amidst constant change. In the talk, April rethinks how we work, live, create, collaborate, invest and plan in a world where the sheer pace of change is difficult to keep up with, and offers tangible solutions for how to thrive amid the flux.
An advisor of choice for a range of private and public sector organizations, from Airbnb to the World Economic Forum and governments worldwide, Rinne helps audiences see the innovative shifts underway in communities and businesses worldwide. Not just a thought leader, but a doer, her work has taken her to 95 countries (to date), and she provides a truly global perspective on the new economy and the trends and shifts that are underway. Sought-out to speak everywhere from TD Ameritrade to college campuses worldwide, she receives out-of-this-world reviews such as: "April's keynote was excellent. She was engaged in the whole process from start to finish. Her inspirational and valuable insight proved to be of enormous value for the Summit... She set the stage for an informative and lively discussion and many people cited April’s keynote as a particular highlight point of the event." (World Travel & Tourism Council)
April Rinne reveals how to harness business for social and environmental good, inclusion and equity
Head of the World Economic Forum's Sharing Economy Working Group, APRIL RINNE is a go-to voice on the new economy and sustainable development. Sought-out to speak at numerous forward-thinking events—including Enova’s Energy & Climate Conference, the Global Sustainable Development Speaker Series at Occidental College, Sustainable Brands, and more, Rinne consistently receives rave reviews thanks to her ability to balance actionable takeaways and eye-opening anecdotes. Advisor of choice for a range of private and public sector organizations, from Airbnb to the World Economic Forum and governments worldwide, Rinne helps audiences see the innovative shifts underway in communities and businesses worldwide, shining light on how we harness business -- and business models -- for broader social and environmental good, inclusion and equity. A Portland-native, Rinne has also advised her home city in its goal of becoming "the B Corp capital of the world."
Not just a thought leader, but a doer, Rinne’s work has taken her to 95 countries (to date), and she provides a truly global perspective on the new economy and how it fosters sustainable development. As Sustainable Brands raved after an engagement: "Thanks so much to April for helping us kick off what most attendees are saying was the most engaging Sustainable Brands Conference yet. We heard again this year a deep appreciation from attendees for bringing a higher level of thinking to the table. You played a significant role in helping to set the tone this year by challenging our group to think from a different lens about the work we do and the rules by which we all operate. I'm confident your presentation had a real impact in upping the level of dialogue that took place throughout the week..."
April Rinne is a sought-out expert on sustainable development
Head of the World Economic Forum’s Sharing Economy Working Group APRIL RINNE is a go-to voice on the new economy and sustainable development. Sought-out to speak at numerous forward-thinking events—including Enova’s Energy & Climate Conference, the Global Sustainable Development Speaker Series at Occidental College, Sustainable Brands, OuiShare Fest where she delivered a keynote on “Sharing Cities: Rethinking Urban Planning & Sustainable Growth,” and more, Rinne consistently receives rave reviews thanks to her ability to balance actionable takeaways and eye-opening anecdotes. An example of her stellar reviews: "Thanks so much to April for helping us kick off what most attendees are saying was the most engaging Sustainable Brands Conference yet. We heard again this year a deep appreciation from attendees for bringing a higher level of thinking to the table. You played a significant role in helping to set the tone this year by challenging our group to think from a different lens about the work we do and the rules by which we all operate. I'm confident your presentation had a real impact in upping the level of dialogue that took place throughout the week..." (Sustainable Brands & Sustainable Life Media); and "April Rinne’s keynote was most inspiring and interesting. She linked the energy sector and the sharing economy in an interesting manner, and highlighted the investment opportunities for the audience. April Rinne is a very professional speaker and we were delighted to have her as our keynote and guest in Norway." (Enova). Advisor of choice for a range of private and public sector organizations, from Airbnb to the World Economic Forum and governments worldwide, Rinne helps audiences see the innovative shifts underway in communities and businesses worldwide, pointing to how good business and sustainable development can go hand-in-hand. Tailoring her remarks to each audience, Rinne is at the 50 yard line of the most cutting-edge workforce and industry innovations, decoding the positive social implications of new technologies and providing a refreshing-- and not often presented—perspective. Not just a thought leader, but a doer, Rinne’s work has taken her to 95 countries (to date), and she provides a truly global perspective on the new economy and how it fosters sustainable development.
April Rinne is a Contributor for Quartz at Work
Expert on the new economy, future of work and disruptive innovation April Rinne has been named a contributor for Quartz at Work, the digital news outlet’s guide to being a better manager and how to navigate the modern global workplace. An in-demand advisor for organizations and companies as diverse as the World Economic Forum, Airbnb, and China’s National Sharing Economy Commission, Rinne is a leading voice on the real opportunities and obstacles of the new economy. Her informative Quartz columns unpack myriad lessons from her forward-thinking and global career, touching on everything from trends in the future of work to growing pains in the gig economy. Her keynotes are equally illuminating, as Rinne has been sought-out by Coca-Cola, TD Ameritrade, Enova, The Aspen Institute, and more to shed light on how businesses can translate uncertain change into economic opportunity. Rave reviews from Rinne’s recent engagements include: “Timely topic, and April was really wonderful to have” (TD Ameritrade); "April is a gifted speaker with in-depth knowledge of her field of expertise. Her talk at our conference was a highlight which has inspired an entire industry to understand that business can be done differently!...The insights and ideas she shared with us at our congress were an eyeopener for our entire industry... With her inspirational, profound, and – at the same time – entertaining talk at our congress, she put an entire industry under her spell!" (RIAD International Association of Legal Protection); “April Rinne is a brilliant thought leader operating at the nexus of technological change, new economy, and social impact. She is able to unpack the confusing signals and share perceptive insights that allow us to make practical strategy" (Social Innovation Generation).
Read April Rinne's pieces for Quartz at Work >>
April's HWA Chat offers golden nuggets of insight about the sharing economy
Whether you are intrigued by the success of sharing companies like Uber, airbnb, Lyft, Task rabbit and the like, or you are a die hard believer that the sharing economy is in fact the new normal and wave of the future, April has an innovative and well-rounded perspective about the future of the sharing economy.
Check out our HWA Chat with April >>
April Rinne is a smash hit at back-to-back engagements
Sought-out to deliver two keynotes at back-to-back events, first at Dentons’ Courageous Counsel Leadership Institute and then TD Ameritrade’s National LINC Conference, APRIL RINNE delivered sharp insights into the sharing economy and future of work. Delivering a keynote entitled, “The New Economy: What’s It all About?” at Dentons LLP’s professional leadership development conference, the theme of which was “cultivating innovation,” Rinne exposed audience members to emerging trends and new platforms, unpacking their legal implications. Engaging in an in-depth and informative Q&A, Rinne kept the audience riveted from start to finish, and received stellar feedback: “Amazing!! April is such a profound speaker! The entire audience was so captivated with her.” Just one week later, speaking to a packed room at TD Ameritrade’s LINC Conference, Rinne gave a showcase presentation on the new economy. Tailoring her remarks to the audience of financial advisors, Rinne dove into how shifts in labor, business models, and technology will impact the business and finance industries, and delivered substantive analysis on how the sharing and gig economies will affect financial planning. Keeping the conversation going with a handful of particularly curious participants for over an hour after the keynote’s close, Rinne received the following rave review: "It went very well. Timely topic, and April was really wonderful to have."
April Rinne sought-out to advise forward-thinking, visionary companies across industries
Working at the intersection of the public, private and social sector for almost 20 years, APRIL RINNE has been sought-out for her extensive expertise on the new economy, future of work and inclusive growth by top organizations across industries. Advising a range of leading companies and organizations such as Airbnb, Nike, Intuit, The World Economic Forum, World Bank, The Inter-American Development Bank, and Jobbatical, plus numerous public sector organizations including Amsterdam Sharing City, Sharing City Seoul, Apolitical, Welcoming International, Estonia's e-Residency initiative and China's National Sharing Economy Commission, April has brought invaluable strategies and insights to help organizations prepare for the future and stay ahead of the curve. Whether shedding light on emerging markets and opportunities for international expansion, crafting innovative public policies, or decoding the implications of new technologies and helping organizations prepare for the future of work, April anticipates major global trends before they’ve disrupted entire industries. Her track record speaks for itself: "Drop the April bomb… and good things happen" (Patrick Robinson, Director of Public Policy, Airbnb); “Who’s your April?” (Will Fitzpatrick, General Counsel, Omidyar Network).
Learn more about April’s advisory roles >>
Read the latest post from new economy expert April Rinne
APRIL RINNE is a global authority on the new economy: sharing economy, collaborative economy, on-demand economy, freelance economy and new tech-enabled business models. Advising companies, local and national governments, entrepreneurs, think tanks, investors and development banks, using for-profit and non-profit models, her areas of expertise include policy reform; the future of work; the future of travel and tourism; sustainable development; cities; and emerging markets.
Read April's insightful posts >>
April Rinne shares substantive insights on the new economy at the Microsoft Summit
Addressing a sold-out crowd of top executives at the Microsoft Summit in Bucharest, APRIL RINNE shared key insights on the future of work, automation, innovation and more in her keynote: “The Digital Sharing Economy.” Drawing on her extensive experience at the head of the World Economic Forum’s Sharing Economy Working Group, Rinne illuminated the impacts of new technologies in transforming business, government and society at large. Sprinkling in loads of fascinating anecdotes (there are platforms just for sharing Maseratis, for example!), and tailoring her remarks to the Romanian and European market, Rinne inspired lots of interaction with the audience. Sought-out for six interviews while at the conference, many of Rinne’s insights were highlighted in a Business Review article and she shared her own perspective in an informative LinkedIn post.
April Rinne decodes the human side of AI and automation, and the implications worldwide
Co-Founder of the World Economic Forum’s (WEF) Sharing Economy Working Group and serving on a wide range of tech-focused advisory boards, APRIL RINNE is a trusted expert on the new economy and digital disruption, able to shed light on how AI and automation will impact individuals and companies across industries and geographies. Having recently written an informative op-ed on the uneven distribution of AI and automation development around the world, and interviewed by ReInvent on how AI and automation interest and fear is playing out in different countries, April is an authority on how new technologies are being implemented worldwide and how they are (and will) affect business models, the future of work, and more. Heralded by audiences for presenting “new, complex and even sometimes controversial topics substantively and with ease, persuasively informing everyone from students to CEOs..." (Emory University), April brings a human dimension to the conversation around AI and automation, breaking down how society as a whole can best prepare for inevitable disruptions and shifts. Drawing on her experience advising a range of organizations directly involved in the "humans vs. machines" debate, from companies including Airbnb and Intuit, and governments from Estonia to Singapore and China, April provides a playbook to help prepare for an uncertain future and become predictive and proactive rather than reactive in the face of change.
April Rinne keeps audiences raving at every kind of event
Whether speaking at industry associations or universities, The World Economic Forum or government roundtables, APRIL RINNE consistently receives rave reviews for her transformative insights and shrewd analysis on the new economy, the future of work, global citizenship and more. Having already addressed audiences in seven countries at events such as the Future Trends Forum and the Conference on World Affairs in 2017 thus far, Rinne is praised by attendees and event-planners alike for her on-the-point, customized remarks, tremendous passion, and vast knowledge. Recent reviews include: “April's presentation was fantastic. She delivered a keynote as it should be: showing the big picture, addressing key issues, and doing so in a way that's enlightening and fun.” (ITB Berlin Convention); “April's keynote was excellent. She was engaged in the whole process from start to finish. Her inspirational and valuable insight proved to be of enormous value for the Summit.” (World Travel & Tourism Council); "April is an engaging communicator who has a special knack with audiences. She can present new, complex and even sometimes controversial topics substantively and with ease, persuasively informing everyone from students to CEOs..." (Emory University); "April is a gifted speaker with in-depth knowledge of her field of expertise. Her talk at our conference was a highlight which has inspired an entire industry to understand that business can be done differently!” (RIAD International Association of Legal Protection).
April Rinne sheds light on the future of work and gig economy
The Head of the World Economic Forum’s Sharing Economy Working Group, APRIL RINNE is not only a renowned expert on the gig economy, but a living embodiment of it. A freelancer who’s worked at the intersection of the private, public and social sectors for over 20 years, currently April is also an advisor at Airbnb and a Sharing Economy Advisory Board Member for China’s National Sharing Economy Commission. As Airbnb’s Director of Public Policy Patrick Robinson said: “Drop the April bomb… and good things happen.” Recently sought-out as a keynote to shed light on the future of work and the impact of the gig economy at the World Travel and Tourism Council Global Summit, The Enova Conference, and The World Economic Forum Regional Summit, April is known to tailor her speeches to every audience and consistently receives rave reviews: “April's presentation was fantastic. She delivered a keynote as it should be: showing the big picture, addressing key issues, and doing so in a way that's enlightening and fun.” (ITB Berlin Convention); "April is an engaging communicator who has a special knack with audiences. She can present new, complex and even sometimes controversial topics substantively and with ease, persuasively informing everyone from students to CEOs..." (Emory University); "April is a gifted speaker with in-depth knowledge of her field of expertise. Her talk at our conference was a highlight which has inspired an entire industry to understand that business can be done differently!” (RIAD International Association of Legal Protection). Check out April’s recent interview on the rise of independent workers worldwide, and her podcast on the gig economy trend with Wharton Business’ podcast.
April Rinne's website is the hot spot for timely insights on the new economy and global citizenship
APRIL RINNE's work is focused on 'building better markets that work better for more people.' She is focused on Global Access, Global Perspective and Global Citizenship. She posts thought-pieces on how people, companies and communities can navigate the future of the new economy and global citizenship. She explains how global citizenship is not the same as globalization or being well-traveled, and why she predicts changes to our values, sense of citizenship, and our economic opportunities.
Visit April Rinne's website >>
Artificial Intelligence & Digital Disruption
As technological developments continue at break neck speeds, impacting businesses across industries and fundamentally changing the way we work, consume and live, these HWA experts are qualified to address questions at the at the top of business leaders' and employees' minds. Whether shedding light on both the opportunities and threats in automation, revealing the next wave in artificial intelligence, or preparing your business for the impacts of disruption, HWA represents some of the leading minds of the new economy and tech.
HWA's AI & Digital Disruption Experts >>
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APRIL GUTTER
ADVISOR | SPEAKER | WRITER | GLOBAL CITIZEN
April Rinne is equal parts global authority, advocate, ally and adventurer. She sees trends early, understands their potential, and helps others do the same. She’s a global citizen who brings insights, access and perspective to companies, governments, investors and organizations worldwide. But April is not only a thought leader; she’s also a doer. She connects people, ideas and resources in ways that say "wow, that's what the world needs" – and then makes it happen.
Advisor: April is a pathfinder within the new economy (encompassing the digital, sharing, collaborative, freelance, gig, on-demand and platform economies). She advises startups and established companies, local and national governments, policy makers, think tanks and investors, working across for-‐profit and non-‐profit models. Her areas of expertise include policy reform; global expansion; the future of work; travel and tourism; sustainable development; cities; and emerging markets. She is known for her skill in bridging the private, public and social sectors, seeing shifts and opportunities before they go mainstream, and having a keen eye towards responsible, inclusive business.
Speaker & Writer: April is an acclaimed keynote speaker and contributes regularly to news and media about the new economy, future of work and global citizenship. She has presented at a wide range of events, from Davos to the EU Commission, industry convenings and private workshops.
Global Citizen: April belongs to the world. She espouses the values of global citizenship: diversity, interdependence, empathy and perspective. She has traveled to more than 100 countries, worked in more than 50, and lived overseas for more than 10 years. She works in approximately 20 different countries each year.
The Fine Print
Education: April holds a J.D. from Harvard Law School, an M.A. in International Business and Finance from the Fletcher School at Tufts University, and a B.A. summa cum laude from Emory University. She is a Fulbright Scholar and has also studied at Oxford University, Harvard Kennedy School of Government, and the European University Institute.
Memberships: April is a Young Global Leader at the World Economic Forum where she leads the Sharing Economy Working Group and is a member of the Global Futures Council for the Future of Mobility and the Urbanization Advisory Group.
She is a member of China’s National Sharing Economy Committee and serves on the Advisory Boards of the Sharing Cities Alliance, Seoul Sharing City (South Korea), Amsterdam Sharing City (The Netherlands), Sharing Economy Denmark (SEDK), the National League of Cities (USA) and World Pulse (global). She is also a founding member of BBPDX.
Previously: April was Chief Strategy Officer at Collaborative Lab, a private lawyer specializing in international microfinance, impact investing and regulatory reform; global Director of WaterCredit at Water.org; adjunct faculty at the International Development Law Organization; director of the World Wide Web Foundation; and advisor to numerous social enterprises and financial institutions.
As a lawyer, she helped draft new legislation and create new investment vehicles for groundbreaking business models in several emerging markets, which are considered global best-practice standards today. She also advised on some of the earliest, groundbreaking initiatives and research in the developing world in collaboration with startups, international development banks and innovation firms.
Interests: Running (1:45 half marathon), yoga, and hiking (from the Himalayas to Aconcagua). Extended solo travel. Maps. Photography. Architecture. Finding the world’s best cinnamon roll. And don’t compete with her on handstands – you’ll lose.
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