In Conversation with Troy Aikman
NFL Hall of Famer, Emmy Award-nominated sportscaster, and entrepreneur Troy Aikman is an empowering and insightful speaker, engaging audiences in a moderated conversation about leadership, identifying and amplifying your strengths, as well as honing a winner’s mindset when it comes to pivoting toward new opportunities in business and in life.
Troy Aikman is breaking into the business world
NFL Hall of Famer and Emmy Award-nominated sportscaster TROY AIKMAN is making headlines with his savvy business ventures, from his endorsement-turned-ownership of the popular chain restaurant Wingstop to the launch of his light lager, Eight. Named for his former jersey number, the launch of the low-carb, low-calorie beer was the culmination of a two-year creative process, informed by Aikman’s summer job during college at a beer distributor. As he shared on social media in celebration of the launch, “excited to finally share this project with y’all. It’s been 2 years in the making with a lot of hard work and dedication. I hope you enjoy it as much as I do.” Aikman continues to expand his post-NFL endeavors, establishing himself as a leader across industries.
Following a legendary career with the Dallas Cowboys, Aikman harnessed his drive and dedication to pivot toward broadcasting, business investments, and philanthropy, with The Troy Aikman Foundation, which Aikman transformed into a $1M donor-advised fund for the United Way Campaign – the first alignment of its kind. Known for his accurate and entertaining coverage with NFL on FOX as an analyst, he brings the same candor, consistency, and insight when engaging audiences. Aikman shares practical takeaways about leadership through setbacks, identifying and amplifying your strengths, as well as honing a winner’s mindset when it comes to pivoting toward and embracing new opportunities in business and in life.
Troy Aikman has harnessed the drive and dedication that formed the foundation of his Hall of Fame football career with the Dallas Cowboys in numerous successful business ventures since retiring from the game following the 2000 season. Through broadcasting, real estate, and The Troy Aikman Foundation, Aikman has quickly discovered numerous ways to keep himself occupied in “retirement.”
After leaving the playing field, Aikman joined the NFL on FOX full-time as a game analyst. He quickly displayed the accuracy and work ethic that marked his playing career and moved up to FOX’s No. 1 broadcast crew prior to the 2002 season. Teamed with Emmy Award-winning play-by-play announcer, Joe Buck, Troy has impressed both critics and fans with the consistently entertaining and informative brand of coverage the duo provides. Troy has received three nominations for an Emmy for his broadcasting efforts and has broadcast four Super Bowls (XXXIX, XLII, XLV, and LI).
During Aikman’s 12-year playing career, he set 45 Cowboys’ passing records, including the club’s career record for completions (2,898), passing yards (32,942), touchdowns (165), and completion percentage (61.3). While leading one of sports’ most famous franchises, the Cowboys won six NFC East titles (1992-96 and 1998) and advanced to four NFC Championship Games (1992-1995). Aikman is one of only four quarterbacks to guide his team to victory in three Super Bowls (XXVII, XXVIII, and XXX). In February 2006, Aikman was voted into the Pro Football Hall of Fame. He became just the sixth player in Cowboys history to enter those hallowed halls.
Prior to joining the Cowboys, Aikman passed for 5,298 yards and 41 touchdowns in two years at UCLA. During that span, the All-American led the Bruins to a 20-4 record. In 1999, he was inducted into the UCLA Sports Hall of Fame. Selected by the Cowboys with the first overall selection in the 1989 NFL Draft, he became the first rookie quarterback to start a season opener for Dallas since Staubach in 1969.
Born November 21, 1966, he was raised in Cerritos, California. At the age of 12, his family moved to Henryetta, Oklahoma where he went on to earn All-State honors at Henryetta High School. He resides in Dallas, Texas with his two daughters, Jordan and Ally.