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TJ Adeshola

  • Former VP of Global Content Partnerships, Twitter
  • World-Renowned Media Executive
  • One of Ad Age, Sports Business Journal, and Black Enterprise's "40 under 40" and One of AdWeeks' "29 Young Influentials"
  • Advertising Hall of Achievement Inductee - by the American Advertising Federation (AAF)

Internationally-recognized media executive TJ Adeshola is a leader at the intersection of tech, media, and culture. Adeshola is the Former Vice President of Global Content Partnerships at Twitter – providing strategic consult for media properties across sports, gaming, entertainment, and news. He helps the biggest media brands in the world leverage Twitter and new media spaces to generate revenue and connect with culture, and TJ shares his actionable takeaways in transformative speaking engagements.

TJ has appeared on CNBC, Good Morning America, ESPN, NBA TV, NFL Network, and more. He has been recognized by the American Advertising Federation as an inductee in the Hall of AchievementSports Business JournalAd Age, and Black Enterprise "40 Under 40" awards, and was named one of 29 "Young Influentials" by Adweek. Through all his ventures, TJ prioritizes amplifying diverse voices across the entertainment, music, and sports industries. Adeshola has been sought after for thought leadership on high profile stages and conferences including including Advertising WeekSXSWCannes LionsCESMIT Sloan and Harvard Business School, the World Congress of Sports and more.

 
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Past Hosts Include:
  • IAB Newfronts
  • NBA
  • Creators of Colors
  • NFL Players Association
  • SXSW
  • Cannes Lions
  • Inbound
  • Adcolor
  • Sports Diversity & Inclusion Symposium
  • National Association of Black Journalists
I would argue TJ has done as much as anyone to facilitate the journey of the next generation of leaders than anyone in the business.
More rave reviews

"AAF helps us realize our power and our potential. I think if we take this moment to recognize TJ's power and potential, we're going to love what we see."

-Jason White, MTV Entertainment

"From the WNBA to HBCUs, TJ has unapologetically made it his mission to embody what he means by being "a catalyst and a contributor", uplifting underrepresented groups across all platforms."

-Bozoma Saint John, Formerly Netflix

"And if you ask any the senior leaders at the leading sports and media properties who is the MVP of their social media partnerships, most will simply say 'TJ at Twitter."

-Matt Derella, Formerly Twitter
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Panel - New opportunities for brands, rights holders and fans in the ever-evolving media landscape | SXSW [25:33] - Get Sharable Link
Talks & Conversations with TJ Adeshola
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Diversity in Tech

TJ ADESHOLA is the Former VP of Global Content Partnerships at Twitter and offers a substantial perspective on cultivating diversity in tech spaces, retaining top talent, and the exponential benefits of creating diverse teams, leadership, and initiatives in the tech space.

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New Media and Digital Disruption

Former VP at Twitter TJ ADESHOLA has been innovating at the forefront of new media throughout his career, driving empowering conversations and ventures that are shaping the future of business. With an eye toward effective strategies for disruption, TJ shares his insights and perspective in this engaging talk.

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The Future of Sports

TJ ADESHOLA has been recognized for his expertise on sports trends across the industry and digital landscape. Prior to joining Twitter, TJ worked on digital sales and marketing at ESPN supporting the company’s digital properties. He speaks to partnerships – including the NFL, NBA, and MLB – and leveraging the power of new media to achieve business objects in the ever-changing sports industry.

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Culture and Creators

Former Twitter VP of Global Content Partnerships TJ ADESHOLA has called Twitter “the live conversation of the world.” In his role creating communities and connections between brands, fans, and partnerships, TJ has a unique perspective on how new media creates and amplified culture, and key inroads for organizations seeking to be a bigger part of that conversation.

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Building Teams the Right Way - with Intention and Purpose

World-renowned media executive TJ ADESHOLA has built teams and partnerships at major media institutions including ESPN and Twitter and shares his motivational lessons in putting together high-impact, high-achieving teams – with intention and purpose.

Biography
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