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Ricky Strauss

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  • Former Head of Global Marketing for Apple TV+
  • First President, Content & Marketing for Disney +
  • President, Participant Media (2004-2011)

Ricky Strauss, a 36-year entertainment industry veteran, most recently served as Head of Global Marketing for Apple TV+, overseeing marketing strategies for acclaimed titles such as Killers of the Flower Moon, Napoleon, and The Morning Show. Prior to Apple, he was President of Programming for Hulu and Disney+, where he led strategic content vision, production partnerships, and content acquisitions.

As Disney’s first President of Content & Marketing for Disney+, Strauss collaborated with various Disney content groups to develop a high-quality portfolio of films and series. His tenure as President of Marketing for The Walt Disney Studios saw the successful global marketing of blockbusters like Star Wars: The Force Awakens, Frozen, and The Avengers. At Participant Media, Strauss produced socially relevant films like An Inconvenient Truth and The Help, before founding Sony-based Ricochet Entertainment. He holds a Bachelor of Arts in English and theater from the University of Vermont.

 
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“
Ricky Strauss is a seasoned expert in branding and marketing entertainment, bringing a wealth of knowledge and experience to any conversation, while also being a very fun and charming communicator.
”
More rave reviews

"Ricky’s insights and deep bench experience in entertainment and culture are a valuable tool for related businesses and his marketing and branding expertise are first-rate."

-Bob Iger
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Ricky Strauss in conversation with Robin Roberts for Disney Pride - Get Sharable Link
Talks & Conversations with Ricky Strauss
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Charting the Course of Media’s Next Wave

Embark on a journey through the dynamic world of media with RICKY STRAUSS, a 36-year veteran entertainment executive renowned for his leadership in global marketing strategies across major platforms. From his pivotal roles at Apple TV+, Hulu, Disney +, and beyond, Ricky has shaped the landscape of modern storytelling and audience engagement. Join us as he shares insights into his remarkable career—how he constantly reinvented himself, forged deep connections with audiences, and navigated the highs and lows of the industry. Discover firsthand the strategies that drove the success of iconic titles like Star Wars: The Force Awakens, Frozen, The Avengers, and Finding Dory and gain exclusive perspectives on where media is headed next.

Biography
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