Maddy Dychtwald
- Author, INFLUENCE: How Women’s Soaring Economic Power Will Transform Our World for the Better and Cycles: How We Will Live, Work and Buy
- Co-founder and Senior Vice President of Age Wave
- Expert on Lifestyle Trends
- Glaxo Smith Kline
- Allstate Insurance Company
- Investor Protection Trust
- Washington Wine Commission
- SunAmerica Marketing, Inc.
- AIM Distribution
- Medical Case Management Association
- Coca-Cola USA
- Harris Methodist Health Services
- Design Association
"Maddy captured our attention from the start! Her dynamic, information rich and provocative presentation effectively demonstrated that we are all riding a wave that has the potential to propel organizations and individuals to new, exciting ways of working and living -- or swamp us with uncertainty. Maddy’s excellent use of multimedia enabled us to hear and see the implications of this wave in our lives."
-Glaxo Smith Kline"Your presentation was perfect! Your stories, insights and data painted a comprehensive picture of women and money in a very compelling way."
-Investor Protection Trust"The best part of Maddy's presentation was the way she customized her material. She spoke directly to our industry. Everyone I talked to afterwards agreed that her presentation was a hit. "
-Cynthia Daste, Director of Marketing, Washington Wine Commission"The response from our attendees was outstanding. As the dynamics of the market continue to change, Maddy's presentation becomes even that much more timely. "
-Jeffrey C. Goodrich, CFP, Vice-President, Marketing, SunAmerica Marketing, Inc."Maddy Kent Dychtwald did an outstanding presentation. The program was very informative and was delivered in a powerful manner. Her insight and knowledge of the financial services industry provides a perfect ending to motivate the audience in taking advantage of the wonderful market opportunities. "
-Gordon J. Sprague, Senior Vice President, AIM Distribution"Maddy presented serious topics with style and humor. Her presentation, complete with video, was phenomenal. Kudos to her! "
-Debbie Claudin, Program Planner, Medical Case Management Association"Maddy was fantastic. Her personal, interactive, and multi-media presentation style was an excellent role model for all speakers in this edu-tainment age. Her presentation injected new, powerful and provocative marketing paradigms into our business and inspired us greatly in our innovation drive."
-Nira Jang, USA Trends, Coca-Cola USA"Maddy's presentation was excellent. I am sure it was very obvious how enthused the group was. She provided information that was needed, delivered in a superb fashion. "
- Pam Chevraux, Director of Community Affairs, Harris Methodist Health Services"Maddy's presentation was not only informative and timely but also stimulating. Feedback from our members was excellent. "
-Pamela L. Donahoo, Executive Director, International Furnishings & Design Association"This presentation has far"
-Suzette Shaw, Director, Program Development, Direct Marketing Association"Attendees raved about the great job Maddy did. The material was not just a bunch of theories, but something that could be used immediately. Maddy's preparation and presentation style were excellent. "
-Jim Cooper, CHA, Vice President, Education & Training, Choice Hotels"Our participants loved your program. I especially appreciated your efforts in researching credit unions and tailoring your presentation to our needs. We noticed the extra efforts, and so did the audience. "
-Darrell Bahr, Vice President, Communications & Education, Missouri Credit Union System"Your presentation was great. To get people laughing and interacting at 8 a.m. is really special. "
-David Blumenthal, Chairman, Craft Yarn Council of America"Maddy's delivery was lively, informative and entertaining, and her remarks hit a bullseye...extremely relevant to our current marketing efforts. Excellent. "
-Mary B. Petersen, JD, CLU, ChFC, Director, Marketing, The Prudential Insurance Company"Ms. Dychtwald is a very dynamic speaker with exceptionally good presentation skills. Her multi-media presentation was action-packed and highly entertaining. It was obviously based on her sound knowledge and extensive research"
-Sally M. Natchek, CEBS, Director of Research and Development, Educational Programs, International Foundation of Employee Benefit Plans"Maddy was terrific! The material was on target, extremely relevant and timely, and of vital importance to our membership. She took the steps necessary to learn as much as possible about our audience and their needs. That's the kind of effort that guarantees the unbelievably positive response we received."
-Retail Advertising & Marketing AssociationOVERVIEW
In a world where we’re living and working longer than ever before, personal well-being isn’t a luxury—it’s a strategic advantage. In this inspiring, science-backed keynote, Maddy Dychtwald—national bestselling author of Ageless Aging (Mayo Clinic Press) and co-founder of Age Wave—reveals how increasing healthspan (how long we live healthy) and brainspan (how long we stay mentally sharp) can unlock greater well-being, resilience, focus, and fulfillment and even performance at every life stage.
Drawing on proprietary research and nearly 100 interviews with cutting-edge experts in longevity, neuroscience, and lifestyle medicine, Maddy shares a practical blueprint for living with more energy, clarity, and purpose—at work and beyond.
Key Takeaways:
- The new science of longevity: how boosting healthspan and brainspan is reshaping how we age, live, and work
- Evidence-based wellness strategies and action tools to improve mental clarity, emotional resilience, and physical vitality
- The emerging role of purpose and connection as powerful drivers of well-being and extended health
- How individuals and organizations can proactively support lifelong wellness—not just for performance, but for life satisfaction
The Bottom Line:
This keynote provides a powerful wake-up call—and an actionable roadmap—for building a future where wellness fuels performance, longevity enhances leadership, and aging becomes a path to greater vitality, not decline.
OVERVIEW
Retirement isn’t what it used to be—and it never will be again.
Driven by increased longevity, financial uncertainty, and generational shifts in values and expectations, the entire concept of retirement is being redefined. For financial professionals, this transformation presents both a challenge and a once-in-a-generation opportunity to lead.
In this eye-opening keynote, Maddy Dychtwald—national bestselling author and co-founder of Age Wave—reveals the latest insights from cutting-edge research on how retirement is changing: its timing, funding, and purpose. With an emphasis on practical application and strategic foresight, Maddy shows how forward-thinking financial professionals can build deeper trust, deliver greater value, and help clients navigate this new chapter with confidence.
What Your Audience Will Learn:
- Why financial peace of mind has overtaken wealth accumulation as the #1 retirement priority—and how to help clients achieve it
- What’s keeping pre-retirees and retirees up at night—and how to turn anxiety into action
- How generational generosity is reshaping family wealth planning and creating hidden risks – and how to avoid them
- Why caregiving is a growing financial disruptor—and how to prepare clients for it
- The untapped power of purpose in retirement—and how to integrate it into planning conversations
The Bottom Line:
Retirement is no longer a wind-down—it’s a reinvention.
Financial professionals who grasp the new rules will deepen relationships, future-proof their value, stand out in a competitive landscape, and recharge their business. Those who don’t could be left behind.
OVERVIEW
The 50+ market is the next big thing—and most brands are still missing it.
Forget the outdated stereotypes. Today’s 50+ population isn’t slowing down—they’re living longer, thinking younger, controlling more than 70% of all U.S. personal wealth, and spending more boldly than ever before. Especially women, who control the lion’s share of household wealth and influence.
Yet most businesses are still chasing youth, ignoring the fastest-growing, most financially powerful consumer segment in the country.
In this high-energy, insight-rich keynote, Maddy Dychtwald—bestselling author of Ageless Aging and co-founder of Age Wave—unveils why the longevity revolution is a game-changer for businesses you can’t afford to ignore. Drawing on cutting-edge research and real-world successful brand strategies, Maddy will shift your lens—and inspire new strategies.
What your audience will walk away with:
- The shifting consumer behaviors and values redefining aging—and why it matters to every industry • Why women 50+ are the most influential—and overlooked—trendsetters in today’s marketplace
• What longer lives mean for loyalty, brand strategy, and customer experience
• Cautionary tales and smart moves from brands already engaging this powerful demo
• Clear, actionable, data-driven strategies to future-proof your growth
The Bottom line:
This isn’t just a niche. It’s a wide-open, multi-trillion-dollar opportunity—and the brands that serve its needs and dreams will win big.


