Sports journalist and many-time bestselling author JEFF BENEDICT has written the definitive biographies of the greatest athletes and teams of the 21^st century – Tiger Woods, Tom Brady & The Dynasty, and now LeBron. In this compelling talk, Benedict shares unparalleled takeaways from his unique perspective into the lives of these superstars, and how they have achieved and maintained excellence, and continue to evolve.

Cultural commentator JEFF BENEDICT’s critically acclaimed New York Times bestseller, The Dynasty, was described by Colin Cowherd as “a masterpiece … It’s a relationship book, it’s a football book, it’s a business book.” Inspiring audiences with a unique window into the most dominant sports dynasty of the 21st century, the New England Patriots, Benedict tells the story at the intersection of sports, business, and enduring greatness. 

Inspired by his instant New York Times bestselling book, author JEFF BENEDICT reveals the lessons he learned from three years of exhaustive research and more than 250 interviews about global superstar LeBron. From LeBron’s gift for assessing the personal character of people around him, to building his core relationships that continue to this day, to becoming one of the world’s most captivating public figures, Benedict highlights the complexity and leadership of the basketball superstar’s extraordinary life, making connections that will resonate with any audience. 

New York Times bestseller JEFF BENEDICT is a leader in sports journalism, capturing the inside stories of the greatest icons and teams in sports – from Tiger Woods, to Steve Young, to the New England Patriots. Jeff pulls back the curtain on what it was like to meet and work with these legends, and reveals the mindset it takes to be a champion in indelible conversations.