What is production, do you have examples, and how much does it cost?
The production choices are endless – from a Zoom event to something that feels like a live TV show. Everything is a la carte and so prices will vary depending on what you order.
Go for authenticity
Don’t hesitate to host an event on Zoom, without too many bells and whistles. Especially for small groups, these events feel more intimate and authentic and attendees over say they feel more connected to the speaker after the event.
The perks of pre-recorded video
Pre-recorded customized video speeches are very effective and can be edited to synthesize the key concepts into a 20 minute digital attention span. These can be pre-recorded in a production studio with limited content, or even in a speaker’s home or office if the hosting organization can provide the technology. They are often of higher quality and include graphics, slides, and music.
Mix it up and add layers
You may want to employ a variety of production strategies for your event: mix and match pre-recorded video with live Q&A; introduce expert content in a pre-recorded video then facilitate a live group discussion; have a live event and splice in pre-recorded video from your CEO.
Meet the audience where they are
Keep sessions short and don’t forget the wellness breaks between sessions.