Sheena Iyengar

  • S.T. Lee Professor of Business in the Management Division of the Columbia Business School
  • Author, The Art of Choosing
  • Director, Global Leadership Matrix

A world renowned expert on the subject of choice, Dr. Sheena Iyengar's research on how and why we choose, and what we need to do to choose better, has surprising and profound implications for our personal and professional lives. Her insights are invaluable not only to businesses looking to improve strategy, leadership and customer relations, but to every individual trying to make positive and lasting changes to his or her life.

How did Dr. Sheena Iyengar become a leading expert on choice? View Video...

Her presentation to a packed house at the TEDxEast event (View video) was so successful that she was invited back to speak at TEDGlobal. Her talk earned thunderous applause and high praise from TED: "We're so excited to share this talk! It's mindblowing." (View video)

 

 
  

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Rave Reviews About Sheena Iyengar
An intimate, beautifully written, and deeply compelling book that examines both the art and science of making wise decisions. Choosing to read it should be the easiest choice you ever make.

A Sample of the Groups That Have Hosted Sheena Iyengar
  • The North Face
  • Deutsche Bank
  • St. Joseph's Health Centre Foundation
  • International Association of Privacy Professionals
  • Publisher's Weekly
  • Booklist
  • Worth magazine
  • Body & Soul Magazine
  • Malcolm Gladwell, author of The Tipping Point, Blink, and Outliers 
  • Atul Gawande, author of Complications and Better
Sheena Iyengar speaking at TEDGlobal on "The Art of Choosing" - Get Sharable Link
Sheena Iyengar speaking at TEDGlobal on "The Art of Choosing"
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Sheena Iyengar at TEDxEast
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Sheena Iyengar: How to make choosing easier
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The Art of Choosing

Dr. Iyengarexplores three main aspects of choice, combining them in different and unexpected ways based on the interests and needs of the audience. Think of them as the 3 Cs: Choice Overload, Culture, and Creativity. Key Takeaways from Dr. Iyengar’s speech: Find out what effective lea ...

Dr. Iyengar explores three main aspects of choice, combining them in different and unexpected ways based on the interests and needs of the audience. Think of them as the 3 Cs: Choice Overload, Culture, and Creativity.

Key Takeaways from Dr. Iyengar’s speech:

  • Find out what effective leaders need to know about choice and how to choose your way to success. View Video...
  • Understanding the differences in how people perceive choice, and its effect on what people want and how they act. View Video...
  • Learn the effect that the ability to choose has on job performance. For example, Iyengar cited Google’s policy of allowing employees to work on their own projects for 20 percent of the time. Fifty percent of Google’s new products, including Gmail and Google Voice, have come out of employee projects. View Video...
  • Discover how to give people the kinds of choices that will motivate them.
  • Recognize how choice is viewed in different cultural contexts. View Video...

Additional Speech Topics

Click HERE for an additional list of topics. ...

Click HERE for an additional list of topics.

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Biography

Sheena has taught courses at Columbia Business School to MBAs, Executive MBAs, and Executives. Her courses have included Thinking Globally, Leadership Development, Entrepreneurial Creativity, and an Advanced Doctorate Organizational Behavior Seminar. In 2005, Sheena's course on Leadership earned her an Innovation in the Teaching Curriculum award from Columbia Business School. In 2012, she received the Dean's Award for Outstanding Core Teaching. In addition, she was recently named a member of the 2011 Thinkers50, a global ranking of the top 50 management thinkers, and chosen as one of the World's Best B-School Professors by Poets and Quants. Considered one of the world's experts on choice, Sheena has written her own book, The Art of Choosing. In the book she explores topics such as why choice is powerful and where its power comes from, the ways in which people make choices, the relationship between how we choose and who we are, why we are so often disappointed by our choices, how much control we really have over our everyday choices, how we choose when our options are practically unlimited, whether we should ever let others choose for us, and if so, whom and why. Sheena's book has gained much recognition,including being chosen as a finalist for the Financial Times and Goldman Sachs Business Book of the Year 2010 award, and being ranked #3 on the Amazon.com Best Books of 2010: Business & Investing Top 10.

Throughout her career, Sheena's work has received much recognition in both academic and popular circles. In 2002, she was the recipient of the Presidential Early Career Award for Social Scientists. Her work has also been published in premiere academic journals across such disciplines as economics, psychology, management, and marketing, and it is regularly cited in the popular press, including the New York Times and Wall Street Journal, Fortune and Time magazines, the BBC and National Public Radio, television programs such as the Today Show and the Daily Show, and in bestselling books such as Blink by Malcolm Gladwell.