Rasmus Ankersen

  • Expert on Performance Development
  • Entrepreneur
  • Bestselling Author

Rasmus Ankersen is a bestselling author, a speaker on performance development and a trusted advisor to businesses and athletes around the world. Among his clients are brands and organizations such as LEGO, Facebook, Boston Consulting Group, IKEA, Rotman Business School, Nasdaq, Ernst&Young and many more. With his most recent book The Gold Mine Effect, Rasmus has taken a spectacular step into the secrets of high performance, becoming the only expert on the subject who has literally lived and trained with the best athletes on the planet. 

 
  

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  • Saatchi & Saatchi
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Hunger in Paradise: The Cure Against Complacency in Success
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The Gold Mine Effect

Why are 137 of the worlds 500 best female golfers from South Korea? How did one athletic club in Kingston, Jamaica, succeed to produce most of the world’s best sprinters? What is the reason that the world’s best marathon runners grew up in the same village in Ethiopia? What is the secret ...

Why are 137 of the worlds 500 best female golfers from South Korea? How did one athletic club in Kingston, Jamaica, succeed to produce most of the world’s best sprinters? What is the reason that the world’s best marathon runners grew up in the same village in Ethiopia? What is the secret behind Brazils mass production of soccer super stars? How has one village with 500 inhabitants in Sweden managed to produce the best skiers in history?
Rasmus Ankersen, a performance specialist, quit his job, spent his last pennies booking flight tickets and for six intense months travelled the world and literally trained and lived with the world's best athletes and their coaches in these six gold mines of talent. In this speak Rasmus presents his surprising conclusions on how any business, organization or team can learn to dramatically improve their ability to identify, grow and motivate talent by understanding the secrets of the gold mines.

You will learn:

  • How to spot the talent that the competition overlook
  • The difference between “talent that shouts” and talent that whispers”
  • Why breakthroughs often come from outsiders, not from insiders
  • How practice and persistence beat IQ and raw talent
  • Why a performance environment should never be too comfortable

Hunger in Paradise

From a competition perspective, the iPhone is nothing but a niche product. These famous words belong to Nokia's CEO Olli-Pekka Kallasvuo when he on the 17th April 2008, barely a year after the iPhone’s release, was asked if he saw iPhone as a commercial threat. Kallasvuo's answer came to stand ...

"From a competition perspective, the iPhone is nothing but a niche product." These famous words belong to Nokia's CEO Olli-Pekka Kallasvuo when he on the 17th April 2008, barely a year after the iPhone’s release, was asked if he saw iPhone as a commercial threat. Kallasvuo's answer came to stand as a monument to the arrogance that sent Nokia into a free fall towards the abyss. In six years Nokia’s smartphone market share dropped from 50% to 3%. The same people who made Nokia so successful also turned it into a gigantic failure.

There is no doubt that at the heart of success lies the reason for failure. While we talk a lot about how to achieve success, we talk way too little about the consequences of success. About the complacency, arrogance and the fear of losing it all again, which often follow as a shadow of success. Success produces complacency. It happens to individuals, companies and nations. But how do you stay humble when the company cashes in record profits, and how do you provide people with the feeling that they are standing on a burning platform when there are no flames in sight? Or put it in another way: How do you create hunger in paradise?

You will learn:

  • Why you should never trust success
  • How to avoid a sense of entitlement
  • Why you should dare to break what is not necessarily broken
  • How self-imposed constraints kill complacency and drive innovation
  • How create a burning ambition when you don’t have a burning platform

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Books by Rasmus Ankersen
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Biography

Rasmus Ankersen is a bestselling author, an entrepreneur, a speaker on performance development and a trusted advisor to businesses and athletes around the world.

He wrote his first book The DNA of a Winner at the age of 22. A year later he published his second, Leader DNA, based on field studies of 25 high-profile leaders, including the Secretary of NATO, Anders Fogh Rasmussen and the CEO of the LEGO Group, Jorgen Vig Knudstorp. With more than 40, 000 copies sold, Leader DNA has been the bestselling leadership book in Denmark over the last 10 years.

With his third book The Gold Mine Effect, Rasmus took another step into the secrets of high performance, becoming the only expert on the subject who has literally lived and trained with the best athletes on the planet. The Gold Mine Effect is now published in more than 40 countries.

Rasmus lives in London and is teaching organizations how to build their own gold mines of talent. Among his clients are organizations such as LEGO, Facebook, Boston Consulting Group, IKEA, Rotman Business School, Nasdaq, Ernst&Young and many more.

As an author and expert on talent and performance development, Rasmus has been featured on Sky News Business, CBC, The Morning Show and Fox Sports. He is also a regular columnist in several business magazines, among them the Chinese CEIBS.

His next book Hunger in Paradise will be released in 2015.