High Tech/High Touch and Megatrends 2000 author John Naisbitt has had his eyes set on the future for more than 20 years. In Mind Set!, he teaches audiences to understand today's trends and anticipate those of tomorrow. He identifies 11 key tools, which he calls Mind Sets, and explains how to use them while navigating the five forces that will dominate our lives in the coming decades. Mind Set! goes beyond Naisbitt’s far-sighted and accurate observations of our fast-changing work and discloses the secret of forecasting. John Naisbitt gives away the keys to the kingdom, opening the door to the insights that let him understand today's world and see the opportunities of tomorrow. He selects his most effective tools, 11 Mindsets, and applies them by guiding the reader through the five forces that will dominate the next decades of the twenty-first century. Illustrated by stories about Galileo and Einstein to today's icons and rebels in business, science, and sports, Mind Set! opens your eyes to see beyond media headlines, political slogans, and personal opinions to select and judge what will form the pictures of the future.
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John Naisbitt’s book Megatrends sold more than 14 million copies and was on the New York Times bestseller list for more than two years, mostly as #1. It was one of the biggest successes in publishing history. Megatrends was followed by the NYT bestsellers Reinventing the Corporation and Megatrends 2000. He wrote about the increasing importance of women in business in Megatrends for Women in 1992. In 1995 Megatrends Asia anticipated the extraordinary rise of Asia and China, which John Naisbitt has been studying and visiting since 1967. The successful professional collaboration with his German language publisher resulted in a private unification when the couple married in 2000 on the banks of the river Danube.
Asia continued to be the center of interest of John and Doris Naisbitt, and they divided their time living in Vienna, Austria and in Tianjin, China. In 2007 together with Chinese partners the couple established the independent, non-for-profit Naisbitt China Institute at Tianjin University. As a result of their research John and Doris Naisbitt co-authored China’s Megatrends:The 8 Pillars of a New Society. The book is has been published in more than 15 countries and is a bestseller in many of them. John and Doris Naisbitt’s latest book Innovation in China: The Chengdu Triangle was published in China in December 2011. It has become China’s #1 translated book.
John Naisbitt is the recipient of 17 honorary doctorates in the humanities, technology and science. He is a professor at Nanjing University, professor at Nankai University, Yunnan University, and Tianjin University of Finance and Economics, and Skolkovo University in Moscow.
After serving in the U.S. Marine Corps, John Naisbitt studied in Utah, Harvard and Cornell. After university he worked for IBM and Kodak, and the National Safety Council. In 1963 he went to Washington where he became the Assistant Secretary of Education to President Kennedy, and later Special Assistant to President Johnson. Since the global success of Megatrends and the 12 books that followed, he has traveled around the globe several times a year and has spoken to almost all the major corporations of the world.