Since the remarkable success of the International Bestsellers Freakonomics and SuperFreakonomics (more than 5 million copies sold worldwide), its much heralded authors, Steven Levitt and Stephen Dubner, have given more than 1,000 lectures, some to audiences as large as 10,000, and are still in high demand. The books have made economic analysis and "out of the box thinking" so accessible and interesting to the general population that the Freakonomics team has gained additional success, including: the Freakonomics blog, which receives 2 million page views per month; Freakonomics Radio, which is No. 1 on iTunes, with 5 million downloads per month, and broadcast on public-radio stations across the country; their Twitter feed has over 400,000 followers; their Freakonomics documentary, was a hit at the 2010 Tribeca Film Festival, and a hit on iTunes, Netflix and Showtime; and both Levitt and Dubner continue to have national media exposure. Levitt and Dubner offer story after story, with research backing each theory, that address ways to create behavior change and show which incentives work and don't work.
In May 2014, the pair released Think Like A Freak, which became an instant New York Times bestseller.
Think Like A Freak
The third installment of the highly successful series and another New York Times bestseller, Think Like A Freak is Levitt and Dubner’s latest—and most revolutionary—book. Taking their successful Freakonomics ideas to the next level, Levitt and Dubner offer an engaging and innovative new program sure to inspire and enlighten audiences. Each idea presented by Levitt and Dubner will be illustrated by a story or example, in their ever-popular counterintuitive style, that will provide your audience with illuminating thoughts for profitable thinking. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and teach us all to think a bit more productively, more creatively, more rationally—to think, that is, like a Freak.
Business & Management Lessons from Freakonomics & SuperFreakonomics
In this engaging presentation, Levitt & Dubner address the fact that the old rules of business just don’t apply and therefore the ideas they have presented in Freakonomics and SuperFreakonomics make even more sense now than they did a few years ago. It’s a new world, and that demands a new way of thinking. They offer audiences a way of getting beneath the surface of modern business practices. Using humor and first-rate storytelling, they discuss the sort of topics that are on every business person’s mind these days: the ways to create behavior change, the incentives that work and don’t work, and the value of asking unpopular questions. The difference between the Freakonomics presentation and other "economic" presentations is that while most economics presentations present great tools for coming up with answers, they don’t come up with the interesting questions. This presentation offers both. Here is a sample of additional questions that Levitt & Dubner address:
- Why is behavior change so difficult? How can I change the behavior of my employees? Why are our incentive programs not working?
- How can I capture more customers from my competitors? How can I influence current customers to increase loyalty?
- Why am I not getting the project outcomes I expected? How do I keep the tyranny of emotion, opinion and anecdote out of my project plan?
- Why is consensus building often a waste of time and resources?
Freakonomics and the Power of Incentives
No matter what your program theme, consider bringing Levitt and Dubner to put a unique spin on any topic as incentives are key to all of them. Their presentations are as entertaining as they are illuminating as they offer data-based stories that show audiences how to inspire change in their own company and community. But in order to change aspects of our world, we first have to understand it. Believe it or not, if we can understand the incentives that lead a schoolteacher to cheat, we can understand how the global economic crisis has come to pass.
Not Your Average Economics Books:
Freakonomics and SuperFreakonomics have become cultural phenomena spawning a movie, radio show and an award-winning blog. Hailed by critics and readers alike, Freakonomics spent eight years on The New York Times bestseller list, and sold more than 5 million copies around the world, in more than 35 languages. Combining the empirical data characteristic of economics with witty, journalistic prose, Levitt and Dubner answer questions that veteran economists and scholars have declared unanswerable: Why do people make the choices that they make? They translate their research into entertaining narratives so that we can get closer to creating influences of change.
Steven D. Levitt
International Bestselling Co-Author of Freakonomics & SuperFreakonomics and University of Chicago Celebrity Economist Steven Levitt is the 2003 John Bates Clark Medal winner, an award that recognizes the most outstanding economist in America under the age of 40. In 2006, he was named one of Time magazine’s 100 People Who Shape Our World. In his presentations, Levitt combines data, economic theory, and unorthodox thinking to show audiences how this type of creative, out-of-the box thinking can influence human behavior to affect change for our business, our world, or our community. Read more about Steven Levitt...
Stephen J. Dubner
An Award-Winning Author, Journalist, TV and Radio Personality, and International Bestselling Co-Author of Freakonomics & SuperFreakonomics Stephen Dubner has been published in The New York Times, The New Yorker, and Time, and has been anthologized in The Best American Sports Writing, The Best American Crime Writing, and elsewhere. He is the popular host of Freakonomics Radio, which includes radio, podcast, web, and live event programming imbued with the bestselling book’s iconoclastic approach to everyday economics and problem solving. He has also recently been called upon by the NFL to apply his signature out-of-the-box analysis to some of the most beguiling questions in the sport as host of Football Freakonomics. Read more about Stephen Dubner...