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Alex Ferguson: Leading Figure in World's Most Popular Sport

HWA Exclusive Speaker

His Talks

Sir Alex remains on the Manchester United’s board and is now ready to reveal the passion, philosophies and principles that shaped his career. From the qualities required to develop talent to the skills necessary to build, and rebuild, winning teams to the importance of embracing and adapting to change. These are just a few of the management lessons Sir Alex developed over his time as the most successful manager in the history of the world’s most popular sport.

When Sir Alex Ferguson retired in 2013 after 26 years as manager of Manchester United football club, media outlets around the world lauded his legendary career. The New York Times called Sir Alex “…a candidate for the title of greatest coach, or manager, in history — not only in soccer, but in any sport on any continent.”

Regarded as one of the most admired and respected managers in the history of football, the world’s most popular sport, Sir Alex candidly shares with audiences his personal views on his leadership and management success. He is also currently teaching at Harvard Business School, as part of its Executive Education program.

Read "Ferguson's Formula" for leadership and success from the Harvard Business Review here.

The consistent success Sir Alex produced, over a period spanning three decades, was the driving force that resulted in Manchester United becoming the most valuable sports franchise in the world.

United fans idolize Sir Alex for the trophies he brought their team over 26 years. Football fans admire Sir Alex for both the length of his tenure at the summit of the game and his legacy of repeatedly building successful teams. And students of leadership and business admire Sir Alex Ferguson for his long-term leadership in a highly competitive global environment. 

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